is the official online store of the world-famous Moomin brand, created by Tove Jansson in the 1950s. The store sells a selection of Moomin products from different manufacturers. uses Shopify as its online store platform and the Printmotor Shopify app to send orders to Printmotor. Currently, the store sells shirts and posters with the help of Printmotor.

“We were looking for a way to increase the product selection on our online store, without investing in inventory, and we found that Printmotor allowed us to do exactly that,” says CEO Jonas Forth.

“Today, on-demand products supplied by Printmotor represent a significant proportion of our sales, and we are looking forward to increasing sales even further.”